MAKE48 Season 3


#301
Launch of the 48 hour invention competition. Learn the product challenge.
Begin to meet the teams, the experts and the mentors of the competition.
Commence with the brainstorming process, patent searches, and more…

#302
The teams go on a 1 hour supply run in a hardware store to gather the
materials to make their invention. Begin the prototyping process!

#303
Our inventor teams get their first round of expert industry feedback in front of
a focus group. They continue to fine tune their prototypes.

#304
The 48 hours is winding down and the teams are in the final stages of wrapping
up their designs, making a product website and preparing their pitch.

#305
Times up. Time to pitch and present the product ideas to the panel of real
industry judges. The judges will then deliberate behind closed doors (with
cameras of course) and the three winners will be announced!

#306:
The three winning products begin their journey to the marketplace. First stop
re-design. The Make48 team will help the inventors identify and fix issues with
their original design.

#307
The three winning teams continue to refine their designs and create new
prototypes. The mentors weigh in on the new designs and prototypes.

#308
The Make48 team consults industry experts to get advice. Patent and
trademark attorneys give their advice on the three winning products.

#309
The three winning products are presented to a consumer focus group.
Marketing and packaging strategies are created.

#310
The Make48 team recaps the journey to the marketplace.